How will you pay creators?
1
Post a brief
Describe the video you want and choose how creators are paid.
UGC video ads from 50,000+ vetted creators
Post a brief and pick from the creators who apply. Choose a fixed fee per video, performance-based UGC, or both.
Trusted by
- and hundreds more
Mid-Day Squares
NUFYX
Your brandSponsored
Made by a creator
Shop now
Example weekSynced from Meta
- Ad spend on this video
- $6,880
- Creator's share
- 6%
- Creator's payoutPaid on Monday
- $412.80
Mid-Day Squares
NUFYX
Example week$6,880Ad spend×6%Creator's share=$412.80Paid Monday
How it works
Most videos are delivered within 7 to 10 days.
Proposals12 creators applied
Callie N.$125 + 6%Accepted
Brenton W.$140 + 6%
Sorymar C.$110 + 6%2
Pick your creators
Creators apply with their price. Look at their past videos, then accept the ones you want.
Approved
Approved
To review
3 videosRequest changesApprove
3
Approve the videos
Review each video, ask for changes, and run the ones you approve as ads.
What's in the platform
The tools you use from the first brief to the finished ad.
Top CreatorVan C.Fargo, NDQuick view
Brenton W.Lehi, UTQuick view
Callie N.Golden ValleyQuick view
Mason H.Los Angeles, CAQuick view
Creator marketplace
Filter 50,000+ vetted creators by category, location and age, then save or message the ones you want.
- Campaign
- Payout
- Social
- Creators
- Creative
- Agreement
- 7Review
Ready to Publish
- Campaign
- Morning routine videos
- Payout
- $125 + 6% of ad spend
- Creators
- 5
- Ad usage
- Brand account
BackStep 7 of 7Publish
Campaign builder
Write the brief, set the payout and the agreement, and publish it for creators to apply.
- Callie N.First cut sent2m
- Brenton W.Filming on Friday1h
- Sorymar C.Got the product3h
Callie N.Here's the first cut.
first-cut.mp4Tap to download
Love it. Can you open with the second line?
Add your message...Post
Chat with creators
Message every creator in one inbox, and send files and videos both ways.
MP4
MP4
MP4
MP4
MP4
2 selectedBuild Meta adsDownload 2 files
Asset library
Every video your creators deliver in one place. Filter by creator or campaign, download, or build Meta ads from them.
ReviewDraft
- Ad account
- Your brand
- Campaign
- New campaign
- Objective
- Sales
New ads launch asPausedActive
Send to MetaSend ads to Meta
Build ads from your videos and send them to your Meta ad account, paused or live.
Runs asCreatorYour brand
Callie N.Paid partnership with Your brandShop now
Partnership ads
Run a creator's video as a partnership ad, shown from their Instagram account with your brand as the paid partner.
PartnershipsCheck with Meta
Callie N.ApprovedBrenton W.ApprovedSorymar C.PendingRequest againPartnership tracking
See which creators have approved partnership access, and request it again when one hasn't.
How creators get paid
You set the terms on the brief, and creators see them before they apply.
$400 per video
Fixed fee$400.00Paid when you accept
Fixed fee
One price per video. Creators apply with their price, and you accept the ones you want.
6% of ad spend
6% share$412.80Paid every Monday
Performance-based UGC
A share of what you spend running their video as a Meta ad. $6,880 of ad spend in a week pays the creator $412.80.
$125+ 6%
Fixed fee$125.00Paid when you accept
6% share$412.80Paid every Monday
Fixed fee + percentage
A fee for the video, then a share of ad spend on top. The fee is paid once. The share is paid while the ad runs.
- How performance-based UGC is paid
- Spend is read from Meta
Vidovo reads each ad's spend from your Meta ad account every day.
- Each creator's share is worked out
Creators see the same numbers you do.
- Creators are paid every Monday
Payouts go to the creator's bank account each week the ad runs.
Example figures. You choose the fee and the percentage.Compare the three payout models
Brands we've worked with
- and hundreds more
Pick how you want to start
Run it yourself
Post a brief, pick your creators and approve their videos.
- 50,000+ vetted creators
- Choose a fixed fee, performance-based UGC, or both
- Messages, approvals and every video in one place
Trusted by Notion, Affirm, NerdWallet and hundreds more.
After you sign up
- TodayYou post a brief
- Usually within a dayCreators apply
- Most in 7 to 10 daysVideos arrive
+9Have our team run it
With the managed service, we find the creators, write the briefs and deliver finished videos.
Make videos for brands
Apply to campaigns and get paid for the videos you make.
Questions
DTC brands, SaaS companies and mobile apps, including Olipop, Notion and Affirm. Brick-and-mortar brands use it too. They get their creator videos from Vidovo instead of hiring a team to find creators and do the outreach, which can cost hundreds of thousands of dollars a year.
Creator videos where the creator is paid a share of what you spend running them as Meta ads. You set the share on the brief, Vidovo reads the spend from your Meta ad account, and creators are paid every Monday. You can also pay a fixed fee per video, or combine the two.
Yes. Connect your Meta ad account, build ads from the videos you approve and send them to Meta. Run them from your own page, or as partnership ads from the creator's Instagram account. Vidovo tracks how each ad performs, and you can pay creators based on that performance.
Plans start at $499 a month and you can cancel anytime. Creator pay is separate. On each brief you choose a fixed fee, performance-based UGC, or both. A marketplace fee of 7% or 12% of creator pay applies, depending on your plan.
You pay Vidovo and we pay the creators through Stripe. You don't issue 1099s or collect tax forms from creators. A fixed fee is charged when you accept a creator. Performance-based UGC is charged weekly, and creators are paid every Monday.
More than 50,000 creators are on Vidovo. Each one is reviewed before joining, and about 1 in 10 applicants is approved. You can see a creator's past videos, prices and reviews before you accept them.
Creators usually start applying within a day of the brief going live. Most videos are delivered within 7 to 10 days.
You ship it to them. When you accept a creator you get their shipping address, and you add the tracking number once the product is on its way. Apps and services have nothing to ship.
Yes. You review each video before you approve it, and you can ask the creator for changes.
On fixed fee campaigns you get full rights to every video you approve. On performance-based UGC campaigns, you get a license to run the videos as Meta ads.
You need one to send ads to Meta from Vidovo, and for performance-based UGC campaigns, where Vidovo reads each ad's spend to work out the creator's share. Fixed fee campaigns don't need one.
Yes. With the managed service, our team finds the creators, writes the briefs and delivers finished videos. Book a demo to talk about it.
Start your first campaign
Create a brand account, post a brief and creators start applying.
Want our team to run it? Book a demo